San Francisco, CA (11/30/2015) – For the first time ever, consumers will have the option of purchasing healthcare services online during Cyber Monday, thanks to the BuildMyBod e-commerce platform, “BuyNow.”
This year, according to the National Retail Federation, Cyber Monday sales are predicted to reach nearly 105 billion dollars, and sales are not just being generated from your typical online big box stores. For the first time ever, and just in time for the 2015 holiday season, consumers can purchase non-surgical services from providers in the BuildMyBod Health Network exclusively for Cyber Monday.
With gross sales already reaching over $100,000 all time, BuildMyBod predicts Monday to be a big revenue generator for its participating physicians. San Francisco plastic surgeon, Dr. Jonathan Kaplan, will be discounting non-surgical services such as BOTOX® Cosmetic and fillers, as well as 20% off skincare products all day Monday on the BuyNow platform.
Kaplan says, “Cyber Monday is a great way to connect with customers online and I thought it was odd that healthcare services were traditionally excluded.” Dr. Kaplan is relying on BuildMyBod to streamline front desk transactions and attract savvy new patients during the busy season.
While some products can be purchased online and delivered by mail (ie skin care products or teeth whitening sets), patients must still see the doctor in person to redeem online purchases of procedures and services. The online purchase process is still a major patient satisfier compared to the traditional process of paying at the front desk, where nearby patients in the waiting room can overhear what procedure was performed or the purchase amount. In other words, online purchasing allows for more discretion and greater privacy afforded to the patient.
When consumers are not shopping for healthcare services online with BuildMyBod BuyNow, they can utilize the BuildMyBod Price Estimator to check pricing on over 3,000 out-of-pocket procedures and services from approximately 150 providers in the U.S. and Australia. BuildMyBod continues to leave its mark in the healthcare space by making price transparency in healthcare easily accessible through advances in information technology. Consumers can both purchase procedures and services and check pricing straight from BuildMyBod.com, the doctor’s website, or the BuildMyBod iPhone/iPad app. Visit the website to learn more.
For more information contact:
Chief Marketing Officer